HubSpot is cheaper at $20/mo, against $49/mo.
Apollo finds the contacts, HubSpot keeps the deals. Apollo is a 275M-contact database with sequencing and a dialer bolted on, which is where most cold outbound starts. HubSpot is a CRM with pipeline, calendar, and sequences, which is where those conversations go once someone replies. Small teams can run HubSpot free; almost nobody replaces Apollo's data with it.
| Attribute | Apollo | HubSpot |
|---|---|---|
| Primary job | Contact database + outbound | CRM |
| Contact data | 275M contacts included | Bring your own |
| Dialer | Included | Not the product |
| Free tier | Yes | Yes, covers small teams |
| Entry paid price | $49/seat/mo Basic, annual billing | $20/mo/seat Starter |
Apollo finds the contacts, HubSpot keeps the deals. Apollo is a 275M-contact database with sequencing and a dialer bolted on, which is where most cold outbound starts. HubSpot is a CRM with pipeline, calendar, and sequences, which is where those conversations go once someone replies. Small teams can run HubSpot free; almost nobody replaces Apollo's data with it.
HubSpot, at $20/mo against $49/mo.
Contact database + outbound sequences. It sits in the outbound and inbox category, and ships in 2 tested stacks here.
CRM that catches the meetings you book. It sits in the outbound and inbox category, and ships in 1 tested stack here.
Yes. 1 aistack.sh stack uses both: Cold outbound.
Beyond each other, Apollo's closest alternatives are Clay. HubSpot's closest alternatives are Clay.
